Analyzing my Text's Cultural Setting

This post is an analysis of the cultural setting of the text I'll be analyzing in different ways over the next couple of weeks.

NASA. "Mars Atmosphere" 5/3/2006 via wikimedia.
Public Domain.

The article was published March 16 of this year, so it is fairly recent, at least relative to some articles. The author lives in America, but that doesn't matter so much as the story is pretty widely known throughout the 'developed' world, and especially among space-faring nations. At the same time, the company is based in the Netherlands, but as a global effort, that isn't extremely relevant either.

1. A common cultural norm, at least one people usually expect of large companies, is transparency with the public. People really don't like to not know what is happening in the world, and lies, conspiracies, and scams are typically how companies break this norm.
2. The text addresses these values indirectly by assuming that the reader shares them, and frames the article to be about how Mars One works against them.
3. The text seems to be implicitly supportive of these values, because it still depicts Mars One as a deceptive group that defies them, and assumes that is a bad thing, like anyone would who holds those beliefs or values.